Ahmad Ashkar’s Guide to Delivering Impactful Content and Inspiring Audiences
Public speaking is one of the most effective ways to build credibility and strengthen your personal brand. Yet, it’s not an innate skill—it’s a craft that demands preparation, practice, and purpose. Ahmad Ashkar, a Palestinian-American entrepreneur and founder of multiple award-winning global brands, shares his expert advice on how to create powerful content and connect meaningfully with audiences.
1. Speak from Experience:
Confidence comes from authenticity. Choose topics you genuinely understand and
care about. When you speak from personal experience, your delivery becomes more
natural, engaging, and impactful.
2. Start with Small Stages:
Before tackling large audiences, gain confidence through smaller
engagements—panel discussions, webinars, or niche events. These settings allow
you to refine your delivery and grow comfortably into a more dynamic speaker.
3. Practice Makes Powerful:
Rehearse your presentation at least three times. Record yourself, review your
tone, gestures, and pacing, and make adjustments. This not only sharpens your
message but also boosts stage confidence.
4. Keep It Clear and Concise:
Simplicity drives retention. Use 5–10 well-chosen slides, real-world examples,
and storytelling to keep your message focused and memorable. Avoid overloading
your audience with information.
5. Slow Down Your Delivery:
Nervousness often leads to rushed speech. Intentionally reduce your speaking
speed and include thoughtful pauses for emphasis. This helps your audience
absorb your key points more effectively.
6. Lead with Storytelling:
Stories create emotional connections. Share personal journeys, lessons learned,
or client success stories that reinforce your core message. Authentic
storytelling leaves a lasting impression.
7. Engage Your Audience:
Interaction turns listeners into participants. Include short polls, quick
Q&As, or engaging ice-breakers to make your presentation more dynamic and
memorable.
8. Use Visuals Wisely:
Your slides should support—not overshadow—your words. Use striking visuals,
minimal text, and consistent color schemes to keep your presentation visually
appealing and easy to follow.
9. Inspire Emotion, Not Just Thought:
Facts inform, but emotions inspire action. Focus on the feeling you want your
audience to leave with—whether it’s motivation, confidence, or curiosity. That
emotional connection is what drives lasting impact.
Ahmad Ashkar’s approach to communication draws from years of
success across industries like food and beverage, education, hospitality,
technology, and real estate. His insights highlight a universal truth: great
speakers don’t just share information—they move people to think, feel, and act.
Comments
Post a Comment