Ahmad Ashkar’s Key Insights on Becoming a Successful Entrepreneur
Success in business doesn’t happen overnight—it's a gradual process built on persistence, experimentation, and continuous learning. Ahmad Ashkar shares essential qualities every aspiring entrepreneur should develop to build a strong and sustainable business.
1. Stay Open to Fresh Ideas
A business thrives when it listens to its customers. Keep an open mind toward
feedback and diverse viewpoints, even when they challenge your current
approach. New ideas often inspire better customer engagement and long-term
loyalty.
2. Lead with Assurance
Entrepreneurs must lead, but leadership isn’t about having all the solutions.
It’s about knowing how to find them and having the confidence to make important
decisions consistently.
3. Create Genuine Value
Long-term growth comes from offering products or services that truly make a
difference. Focus on delivering real solutions that positively impact your
customers’ lives.
4. Look Beyond Your Field
Innovation often comes from unexpected places. Draw inspiration from other
industries and think creatively. For instance, the drive-through concept
adopted by restaurants was originally inspired by banking services.
5. Build Connections, Not Just Transactions
Consumers support brands they feel connected to. While gaining new customers
matters, your existing clients are the backbone of your business. Strengthen
relationships to encourage trust and repeat business.
6. Promote Inclusivity
Growth happens when people view you as a leader who uplifts others. Make
inclusiveness a foundational value in every step of your entrepreneurial
journey.
7. Prioritize Outcomes Over Excuses
Excuses are emotional; results are measurable. Make decisions based on facts,
data, and proven insights rather than assumptions or fears.
8. Understand Your Customers’ Aspirations
Your mission is to help clients reach better outcomes. Don’t rely on
guesswork—observe, ask, and analyze to understand what your customers truly
need.
9. Innovate to Stay Ahead
Innovation is essential to winning in business. Introduce new ideas, products,
or improvements not just to be different, but to anticipate your customers’
future needs and deliver greater value.
Ahmad Ashkar reminds entrepreneurs that success comes from
resilience, adaptability, and a strong commitment to creating value.

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